Content Marketing
Creating, managing and publishing content for engagement and awareness among audience
At GOAL we understand the role of content in clients’ business and therefore, we work with lateral thought to make it engaging for spreading word of mouth for their brand. On the basis of our working approach and strategic planning, we provide target-oriented content marketing services through following phases:
Research On Project
- Understating business type
- Knowing its competitors
- Knowing target audience
Content Management
- To identify social media channels best for the business
- To plan content type and format according to its objective
- Scheduling of content distribution
- Implementation through text, graphic and videos
Evaluation
- Overall audience engagement
- To know audience interest on different channels
- To know which content format is fetching attention
- Planning further with this conclusion